Beyond the Pale: The Story of Sierra Nevada Brewing Co. [Unabridged] [Audible Audio Edition] Author: | Language: English | ISBN:
B00FFHJV5I | Format: PDF, EPUB
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Personal tales of perseverance and beer making from the founder of Sierra Nevada Brewing Co.
Beyond the Pale chronicles Ken Grossman's journey from hobbyist homebrewer to owner of Sierra Nevada Brewing Co., one of the most successful craft breweries in the United States. From youthful adventures to pioneering craft brewer, Ken Grossman shares the trials and tribulations of building a brewery that produces more than 800,000 barrels of beer a year while maintaining its commitment to using the finest ingredients available. Since Grossman founded Sierra Nevada in 1980, part of a growing beer revolution in America, critics have proclaimed his beer to be "among the best brewed anywhere in the world."
Beyond the Pale describes Grossman's unique approach to making and distributing one of America's best-loved brands of beer, while focusing on people, the planet and the product.
- Explores the "Sierra Nevada way," as exemplified by founder Ken Grossman, which includes an emphasis on sustainability, nonconformity, following one's passion, and doing things the right way
- Details Grossman's start, home-brewing five-gallon batches of beer on his own, becoming a proficient home brewer, and later, building a small brewery in the town of Chico, California
Beyond the Pale shows how with hard work, dedication, and focus, you can be successful following your dream.
Books with free ebook downloads available Download Beyond the Pale: The Story of Sierra Nevada Brewing Co.
- Audible Audio Edition
- Listening Length: 8 hours and 53 minutes
- Program Type: Audiobook
- Version: Unabridged
- Publisher: Audible Studios
- Audible.com Release Date: September 26, 2013
- Language: English
- ASIN: B00FFHJV5I
A rare inside and personal look at an incredible life and business journey. Ken's passion for brewing and the company he created (not to mention his huge contribution to the craft brewing industry) come shining through in this incredible book.
Five stars is not enough!
By John U. Roney
I really enjoyed this story. Sierra Nevada was the first "craft beer" I tried back in the mid 90's, and I still vividly remember my first "Bigfoot", which lead to me starting to brew. So for me, learning the story behind the beer was very personal and special.
Brewers, beer lovers, and Sierra Nevada enthusiasts will really enjoy this story. But it's a story of entrepreneurship and business philosophy as well. It also made me think about my business and my employees.
As you read it particularly towards the end open a Sierra Nevada and drink it while you read, the dedication to quality really comes through in the beer. For me that brings it all together!
By Kris Carroll
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